Exposing cruel and unusual workplaces since 2005.
Tale # 103
Dept: Sales & Marketing Score: 141
Jan 17th 2007 Submitted by Anonymous
“Go for no!”
A donut I worked for a rather large computer seller. After I had been there for a while, they initiated a new training program. Apparently, this is a very well studied method. It was called "Go for no."

Here's the premise of the policy:

A customer is almost 75% more likely to purchase something after saying no more than 5 times.

The new policy was to MAKE SURE the customer says no to EVERY thing you try to sell them AT LEAST 5 times. Needless to say, this resulted in many, many annoyed customers. LINK
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